Cameras are all different. A lot of cameras have very similar features, but when it comes down to it, they are all different. Edit House Productions has been at the forefront of new technologies since our company opened in 2000. We’ve gone from SD (standard-definition) to HD (high-definition) to now 4k video production. But what does that mean? What’s the difference between all of these?
SD video production or standard definition was where it all started. In the beginning, cameras were only able to shoot in, what we call 4:3. This refers to the aspect ratio. The 4:3 aspect ratio was basically a square box where the video played. SD video was also smaller in size. The maximum frame size of the video was just 768×576.
HD video production changed how we literally see the video. When HD video was introduced and used, it changed the aspect ratio and frame size. The aspect ratio changed from 4:3 to 16:9. The change meant not only a larger frame size, up to 1920×1080, it also changed how we view videos. The frame size changed from a box-like view to more of a rectangle we are used to seeing today.
When 4k video production was introduced, things changed again. The aspect ratio stayed the same, 16:9, but the frame size increased dramatically. What was once a game-changing increase to 1920×1080 seems small as cameras today can film in 4k resolution, 4096×2160, and even higher resolution in other cameras.
We wanted to test our cameras to show the difference between one of our oldest cameras, the HD Sony XDCAM, purchased in 2006, the 4K Sony FS700, purchased in 2016, and Edit House Productions’ newest cameras, the 4K Sony FX9. Below are the example videos to show exactly how the image looks different. We used the same shot, iso, iris, and color correction on the videos.
If you’re looking for 4K video production, Edit House Productions can help. We also offer a 2,000-square-foot film studio in Rio Rancho, NM.
Check out the camera comparison below:
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“Edit House Productions has helped us with training videos so that our team all has best practice procedures.”
“The Edit House team understands how to produce video ads for streaming as well as how to place them. They deliver results and their work is excellent.”
“My State Agency worked with Edit House for years and we were always happy with the product that was generated. They are professional and personable. I recommend them.”
“With all the people who visit our website, we love that our videos engage people and let them see how our company provides better service.”
We hired Edit House to film a couple of educational videos for us onsite at an outdoor workshop. They were professional and dependable, great to work with and went the extra mile to make an unexpected round of tweaks late in the process. I highly recommend this firm and will absolutely work with them again.
“The team at Edit House helped me create web videos that set me apart from my competition. They were professional and easy to work with.”
“Edit House Productions gets things done. They are easy to work with, meet deadlines, stay within budget, and deliver measurable results.”
“Edit House Productions has done great work on videos for us.”
I’ve worked with Edit House for several video projects over the past two years, and the content they produce is always stellar. They have repeatedly gone above and beyond to ensure that our projects always exceed expectation. If you are looking for ultra high-quality video content and production, Edit House is the studio for you!
“Production of our podcasts goes smoothly. The staff has our set prepped, lighting is ready. It’s easy to tell our story.”
“We have used Edit House Productions for many years, documenting the work of our organization. Each year, the documentary video they make is better than the last. ”
“The graphics and animations really add to our videos. The Edit House team makes us look really professional.”
